The Zen of Social Media Marketing / 2
I´ve made an article about Shama Kabani´s book “The Zen of Social Media Marketing” in April, where I gave a short introduction. Topics were the ACT methodology, the BOD model and some words on conversion tools.
I ended the article with stating that our website is our best convertion tool.
Shama Kabani points it out almost perfectly what´s most important:
Having a website. It´s expected, it´s efficient and it converts.