Email 101: How to Write Better Subject Lines
People sending newsletters or doing marketing via email often face the question of finding a catchy subject line to keep the “open rate” high.
Entrepreneur.com made different articles about how to improve mailings, subject lines, email marketing etc. They uploaded an article called “Email 101: How to Write Better Subject Lines“.
They list three suggestions to help us increase our email open rate which are true and important.
Derek Sivers nailed it in his recent blog post – the number 1 key to sucess is great customer service.
With great customer service we don´t need to be the cheapest or what so ever. This builds up a relationship and keeps customers. Derek Sivers founder of CD Baby asked lots of clients what they loved about his company:
“You pick up the phone! I can reach a real person.”
In his company he lived the philosophy of great customer service. Out of 85 emploeeys, 28 people were full-time customer service.